Gary is marketing leader with 20 years of experience leading global marketing efforts. His proven expertise includes product marketing, lead generation, branding, and product management for cloud-based, enterprise solutions. He’s got a strong track record of integrating marketing functions to accelerate revenue for startup and publicly held software companies, including Saba Software, Iron Mountain Digital, Sun Microsystems, Mzinga and Demandware.
Gary is a subject matter expert on mobile and social technologies in retail operations– both ecommerce and in-store – as well as in enterprise learning and collaboration. His command of industry trends and best practices has allowed him to serve as an industry thought leader as well as advisor to business and technology executives. He’s a frequent speaker at industry events and quoted authority in industry publications, such as Internet Retailer, Multichannel Merchant, Retail Touchpoints, Website Magazine, Business News Daily, and Mobile Commerce Daily.
Gary has lived in Europe and speaks Italian, German and some Spanish. He is also an avid adventure sports athlete and coach, and owns and operates Ascend Sports Conditioning. He enjoys the commonalities of expression between adventure sports and technology.
On this blog, Gary riffs about a variety of topics in marketing and technology, including latest trends and best practices in social, mobile, retail operations and enterprise collaboration and learning. Please subscribe to the blog if you haven’t already (and leave some comments!).